clizby bnpl at desk chatgpt

Why “Buy Now, Pay Later” Could Wreck YourBusiness Dreams—and How to Dodge the Trap

A Facebook post to a WordPress-related community read, “I had a prospective client ask me if I offered any kind of financing, like through Affirm or Klarna. I had to admit that I don’t. Is anyone here doing this? Is there a downside to doing this? I’m wary of this idea. Just seems weird to do for websites.” It sparked great conversation, and I was pleased to see the responses were largely in agreement with me–avoid BNPL. But, it’s important to know why.

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structure ipad

Merger Madness to Digital Magic: Structure Formulations’ Glow-Up

Buckle up, folks. We’re diving into a story that’s less “corporate yawn-fest” and more “how the hell did they pull this off?” It’s the tale of Structure Formulations, a company that emerged from a merger between Structure Health & Wellness and Ampersand CBD, shaking off a broken Shopify site and stepping into a shiny new WordPress world. This isn’t just a redesign—it’s a rebrand with teeth, a user experience glow-up, and a feminine aesthetic so upscale it could sip rosé with the Real Housewives.

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displays website ott award winning

Websites, Awards, and Cake—Oh My!

See the project page with before and after reveals.

This win isn’t just about cake (though, let’s be honest, cake makes everything better). It’s about doing web design the right way—with clarity, simplicity, and just enough personality to make people care.

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the great website shuffle

M&A, the Great Website Shuffle: When Companies Merge and Domains Collide

Picture this: Two companies, once fierce competitors, now bound in corporate matrimony. Champagne corks pop, press releases gush about “synergies,” and somewhere in the distance, a web developer weeps softly into their keyboard. Mergers and acquisitions (M&A) aren’t just about boardroom handshakes and Excel gymnastics. They create a digital chaos akin to forcing two completely…

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Presentation for the North San Antonio Chamber of Commerce | Getting more leads: Let's conquer some roadblocks

Strategies for Conversion Optimization

How to make your website or landing page convert more visitors into leads and into clients. To optimize conversions on WordPress websites and landing pages, I keep in mind the principle of providing value before asking for anything in return. Here’s a step-by-step process along with ideal plugins to achieve this: Step-by-Step Process: Understand the…

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chamber of commerce

Small Towns and Chambers of Commerce: The Hardest, Most Rewarding Service for Cultivating Community, Visitors Bureaus, and Economic Development

Here’s what people from cities, even cities of 50,000 residents, don’t understand about small towns–actual small towns. Public transportation, what’s that?  Most small towns are rural. They don’t have public transportation. The closest thing they have to public transportation is what’s now known as Uber but without the app. A person calls someone who lives…

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