Top Dog Services
Your business is the best, so let’s show the rest of the world you are the ideal in their mind. Don’t just follow others -– be the leader. When you also add branding into the mix, your website relaunch will be more than a redesign – it will truly reflect the leader you are. That’s how your brand becomes memorable – not just well known.
Whether you're exhibiting at an industry trade show or presenting during a conference, your displays, handouts, and presentation designs should be as credible, professional, and smart as you are. Elevate yourself and your brand with top-notch, strategic design.
Best in breed means, excellence from start to finish. The best businesses are those that value design and consistency so their clients know exactly who they are, what they do, and why they do it. No need to be the mutt with the identity crisis when it comes to your livelihood and passion.
If you‘re ready to show as a champion, I'm ready to start working!
Claim Your Territory in Your Clients' Minds
It's not what you say, but
Design, color, and typography are what you're saying beyond the words you're using. Often, they can contradict the words. That's where the confusion begins. Instead of confusing, you need to be clear so you can stake your claim to that spot in your clients' minds for what you offer.
Still Sniffing Around?
Sometimes we’re unsure of new experiences. Let’s get you started with these guides.
"Am I standing out as the trusted expert?"
Which of these feel like you?
I'm tired of looking inexperienced and boring.
I’ve been in this line of work for decades. My branding and website don't convey my level of expertise or rates.
People don’t know what I do for a living.
I have difficulty explaining to people what I offer and how I’m different.
How do I transition from executive to entrepreneur?
I used to work with my colleagues, but now I’m a business owner. How can I change that perception?
I'm not getting any referrals.
My clients and peers don’t refer me to others. Why is this?
Solidify Your Brand’s Position
The only way to lead a pack is to be in the front.
Leaders follow leaders.
With a website redesign, rebrand, or coordinated event materials, ...
We’ll create a memorable experience that truly represents you – and your clients. You'll have a more focused perspective – focus on your goals, and people will follow.
My life’s work and extensive background helps me guide you to become the memorable leader you are.
Take The Lead.
You can mature in your leadership with the tips, courses, and step-by-step instructions in the Best in Show Newsletter with information about managing your website, brand, and event designs. Plus, be the first to get information about new courses for those who want to learn more or DIY.
Tail Tale Blog
- Brand Strategy
- Business Cards
- Design Process
- Speakers, Educators, and Digital Course Creators
Why Sliders Aren’t Doing What You Think: A Good Idea for Your Website?
So few users ever interact with sliders. If “only around 1% of users click on sliders (Erik Runyon)”, you’ve potentially lost a lot of leads or repeat business.
You’re the alpha dog. That’s why they asked you to speak. Do you need your logo on every slide? No.
Why You Need Branded Slide Decks: Branded V. Logo This topic isn’t discussed enough. For most people “branded” means putting your logo on something. While that’s 100% true with cattle, it’s not when it comes to your business, especially slide decks. Think of the last event you attended (virtually or in-person). If they were using…
The Ultimate Marketing, a Network of Support
It’s one thing to network for clients and referrals yet another thing entirely to build a support network. What do we mean by support? Developers and designers don’t know everything in their fields. After all, tech changes every 20 minutes. It’s easy to become out of touch on an odd client project. Who do you…