WordPress • UX/UI • Web Design • Development • Production
Website
Design
Custom WordPress Web Design for Businesses That Are Ready to Get to the Next-Level
Website
Development
Custom WordPress Web Design for Businesses That Need Their Website to Do More
Branding
Identity
Brand Design for Businesses That Want to Stand Out and Reflect Their Values
You have the client. You have the project.
You don't necessarily want to spend your time designing every page, building every template, wrestling with WordPress, or making sure every little detail works across devices.
That's where I come in.
Fat Dog Creatives is your freelance web design and WordPress production partner—handling the work that needs to get done so you can stay focused on the work only you can do.
You don't need another person to manage.
You need someone who can take ownership.
I work with marketing agencies, communications teams, and WordPress developers who need an experienced web partner they can bring into a project and trust to move it forward. I can build the WordPress site or work within the system your development team has established. When I see something that could cause trouble later, I'll tell you. It’s not that I enjoy making more work but I do enjoy solving the right problem now than explaining the expensive problem later.
What I Can Own
That's my lane.
How I Help
Let developers develop.
Your lead developer shouldn't have to spend a Tuesday afternoon nudging a heading 12 pixels to the left.
Your agency's senior people shouldn't be stuck in WordPress production when they could be doing higher-value work.
Bring me in to own the web design and production work—from page layouts and responsive design to WordPress builds, content structures, templates, and the details that make a site actually work.
You keep the work only you can do.
I take care of the work you don't need to do yourself.
See the problem at its roots.
A website project rarely stays simple.
- New content gets added.
- Services change/products multiply.
- The client wants another type of resource or landing page.
- The content doesn't fit the original design anymore.
I exam how the content, users, technology, brand, and business requirements fit together—then build a structure that can handle what the website needs to become with:
- Custom post types, taxonomies, fields
- Dynamic templates
- Structured content
- Responsive page systems
- UX and information architecture
- Forms and workflows
The goal is to make the backend of the website easier to use, maintain, and grow.
Easy handoffs; No Warning Labels.
Your client shouldn't need a design degree to add a new service.
They shouldn't have to duplicate an old page and hope they didn't break anything.
They shouldn't call your developer every time they need to update a product, staff member, case study, resource, or event.
I build systems that separate **content from presentation** so the people maintaining the site can focus on the information—not how to make it look right.
**Form in. Structure out.**
That's how a website starts pulling its weight.
The Part Where I Tell You What I See...
Sometimes, I look at a project and say:
I'm not interested in being right for the sake of being right. I'm interested in finding the thing that makes the project work.
- The root cause instead of the symptom.
- The user's experience instead of the creator's assumptions.
- The downstream consequence instead of just today's deadline.
- The reason behind the rule instead of the rule itself.
- Tell me.
I genuinely want to know because getting the project right matters more to me than being right.
I've Worked on the Other Side of the Handoff.
I've spent more than a decade working independently with agencies, developers, communications teams, and organizations.
So I understand what you need from a freelance partner:
- Good work.
- Good communication.
- Reasonable questions.
- Fewer surprises.
- And someone who actually finishes things.
I don't need to become part of your org chart. I need to understand the project, do my part well, communicate what you need to know, and hand you something you can be proud to put in front of your client.
Award-Winning Website design and development
A Few Things I've Built
Aphrodite Divine Confections
A sophisticated B2B product catalog for a national dessert manufacturer with products available in multiple sizes and configurations, technical specifications, instructions, documentation, and more.
Custom content architecture + UX/UI + WordPress development
Over the Top Cake Supplies
A product-focused website with recipes, classes, products, and multiple types of content that needed to work together without becoming a maintenance nightmare.
Custom content architecture + dynamic templates + WordPress development
More Than Pretty Screens
I've built websites for:
- financial services,
- nonprofits,
- food manufacturers,
- communications firms,
- construction-related organizations, and
- other businesses
with more complicated needs than a five-page brochure site.
What Working With Me Looks Like
What Working With Me Looks Like
WordPress Web Design • UX/UI • Development • Production
Ready to Get This Off Your Plate?
If you've got a WordPress project that needs design, production, structure, or all three, let's talk. Tell me what you're working on, where you're stuck, and what you'd rather be doing instead. I'll take a look.