Increase Engagement With Website Visitors with a Simple Image Map
Interactive content, like image maps, can literally show visitors that your service eases their pain. Relief and a smile can help with conversions!
Marketing Your Brand With a Family of Colors
I started 2021 as a guest on the Smart Marketing Show podcast. I always enjoy talking with them and their enthusiasm. Show Summary You have a business and a logo. Awesome. You may even have memorized your color’s hex code. But what about different moods? What color shouldn’t be used in your logo? On this…
Affinity Diagrams Can Ease Your Overwhelm & Transition Into Management
Allowing for errors builds a collaborative spirit and fosters innovation.
11 Books Designers Should Read
Whether you’re a design student or have been in design but looking for more, you can benefit from the content in the books listed below. If you want to be a better designer, want to succeed, and want to be a leader, this short-list is a great reading list.
Embracing the Too
Just last Monday, I was listening to The Women at Work show on Wharton School of Business Radio. The show guest talked about one of her clients who was very different. Rather than getting coached to fit in, look and act like a woman is expected to be in business, this woman embraced her “different”…
Case Study: Orphans of War Website Redesign
TSO Media was already working on plans for a website redesign for Orphans of War when their website was hacked. Plus, they didn’t have backup systems in place. It was all lost. The good news is that because they were already working on new content with TSO Media, they took advantage of the otherwise bad…
Making a Statement With Intention
Do your website, materials and presentation project the expertise you have and the message you intend? Professional Speakers and Digital Course Creators Your website is your hub and reliable connection to your market. A website for speakers and Course Creators must: Build credibility Provide value Cultivate new opportunities/students Professional Speakers You need to a site that demonstrates your expertise…
Branding Project: Dependable (WordPress Hosting)
More Than Words: Meaning and Context When Dependable was still in the early stages of development for the new fully-managed WordPress website hosting platform, the owner, Brad Delaney, also long-time owner of Sound Strategy, contacted me to work with him on branding the platform. During the workshop, we identified the following brand attributes: Culture: Fun,…
Accessible Websites: Making your site readable and useable for impaired visitors
Colors: How to use your color palette to enhance your brand while being accessible During the 2019 redesign of this site, accessibility has been a growing concern and focus…as it should be! I create sites for clients, who may or may not know about all the ADA compliance guidelines. It’s now my responsibility to ensure…
Evolution of a Logo: Judith Poe Jewelry
Austin, TX jewelry designer, Judith Poe, creates custom high-end jewelry. Judith Poe translates and conveys emotions and concepts in each beautiful piece of jewelry.
Bradley Scott Commercial Real Estate
Bradley Scott, an established commercial real estate business for forty years, rebrands to reflect their attributes, history, and mission to resonate more with their client base and new generation.
No Need for New Content
This is exciting news. You do not need to worry about creating new content! Would you prefer to listen instead of reading this blog post? Or, see it streaming in the Facebook post: https://www.facebook.com/fatdogcreatives/ How many blogs do you think there are in the world, in the U.S., in your state, or in your region? How…
Personal Blog
Mirrors Don’t Show What’s Inside
In spite of the insanity that is 2020, the introspection that’s resulted from such significant changes, division, alone time, loneliness, disconnections, virtual life, etc. has shown me what I value most and how my actions haven’t always demonstrated that. The greatest revelation was about my health. I made changes to demonstrate how much I value…
Flavor of Success
How many times have I failed? What do I count as a failure? If I learn from an experience, is it still a failure? One of the most memorable messages I heard from Pastor Earle at Shoreline Christian was,: “It’s not that you fall that defines you. It’s not that you get up. It’s how…
Wrinkles, Victories, & Wisdom
My husband has had these adorable smile lines and wrinkles by his eyes. He’s had them since before I met him more than ten years ago. I know he’s prefer they not be there. As we age together, we’ve added more wrinkles and scars. 10-20 years ago, I’d have hated the idea of more. But,…
Graduating and Killing Dreams
Congrats, Grads! My nephew just graduated from college. It’s 2020, so it doesn’t feel real. 🤷♀️ It might be underwhelming for him; I’m pretty sure it is for his parents, who would have loved to have the in-person event. Of course, they are still quite proud of him and his achievement. Congratulations to all 2020…