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Tail Tales


For Leaders to Lead

Take The Lead.

You can mature in your leadership with the tips, courses, and step-by-step instructions in the Best in Show Newsletter with information about managing your website, brand, and event designs. Plus, be the first to get information about new courses for those who want to learn more or DIY.

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The Builders Podcast With Matt Levenhagen & Rhonda Negard

Watch Episode 47: Meet Rhonda Negard – Her Story Becoming a Business Owner, Leaving Corporate to Build a Business & More on the Builders Podcast Website and see his show notes. This episode emphasizes the importance of networking, which is exactly how Matt Levenhagen and I connected. Why I don’t call my business an agency...
7 Paid & Free Ways to Drive Traffic to Your Website

7 of the Best Paid and Free Avenues to Drive Traffic to Your Website Right Now

By Warren Laine-Naida Oh, God. Another blog post about increasing traffic to my website? Wrong. Yes, we lured you here on that pretext, but you’re going to leave this post thinking dollars instead of clicks. Sound good? Excellent. Pull up a sofa and grab your coffee! So, what is Traffic?  I guess you know, otherwise, you...
Where & Where sliders can work on your site

Why Sliders Aren’t Doing What You Think: A Good Idea for Your Website?

While I've complained about sliders (a.k.a. carousels) for more than a decade, there are situations where they are appropriate. I used to advise web clients that having a slider means limiting the amount of text on each image to the absolute minimum to get the message across and limiting the number of slides to 2 or...
Ivan the Gorilla dot com website mockup on an iPad

Case Study: The Ivan Foundation

By Robert Nissenbaum, TSO Media My First Interaction With Ivan At the entrance of the Point Defiance Zoo & Aquarium in Tacoma, Washington is a sculpture of a Gorilla. I remember wondering why it was there. It seemed odd, out of place. Point Defiance Zoo & Aquarium does not exhibit gorillas – and they have never...
WP Watercooler Smart Marketing Show with Bridget Willard and Jason Tucker

The Ultimate Marketing, a Network of Support It's one thing to network for clients and referrals yet another thing entirely to build a support network. What do we mean by support? Developers and designers don't know everything in their fields. After all, tech changes every 20 minutes. It's easy to become out of touch on an odd client project. Who do you...
Increase Engagement on Your Site

Increase Engagement With Website Visitors with a Simple Image Map

The longer we can keep visitors on our site, the more interested they may become, and the more likely they'll become clients. Interactive elements are a great way to increase engagement, which not only keeps visitors on your site longer, it may also improve your customer service with "self-service". However, Gartner reports, "Only 9% of customers...