Tales From the Blog

Presentation for the North San Antonio Chamber of Commerce | Getting more leads: Let's conquer some roadblocks

Strategies for Conversion Optimization

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How to make your website or landing page convert more visitors into leads and into clients. To optimize conversions on WordPress websites and landing pages, I keep in mind the principle of providing value before asking for anything in return. Here’s a step-by-step process along…

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Increase Productivity in Big and Small Ways: Streamline with templates created from repetitive tasks, inquiries

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At WordCamp Seattle in 2018, I talked about how I was “cleaning” up my own business and creating more time for me to do my actual work. I shared the tools I used or liked to boost productivity online and offline. (Some tie into WordPress,…

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Making Your Case Studies Irresistible

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A friend was adopted when adoptions were closed, meaning she could never know her biological mother or father–a story to make Ancestry irresistible.

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GDPR and What It Means for Your Business

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GDPR and What It Means for Your Business The GDPR takes effect on May 25th: What you need to know In the second episode of Launch Point: Strategy & Design Conversations, Todd Brogowski of Todd’s Written Word explains what the GDPR is and how we…

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Increase Engagement With Website Visitors with a Simple Image Map

The longer we can keep visitors on our site, the more interested they may become, and the more...

Case Study: Orphans of War Website Redesign

TSO Media was already working on plans for a website redesign for Orphans of War when their website...

Branding Project: Dependable (WordPress Hosting)

More Than Words: Meaning and Context When Dependable was still in the early stages of development for the...

Accessible Websites: Making your site readable and useable for impaired visitors

Colors: How to use your color palette to enhance your brand while being accessible During the 2019 redesign...

Evolution of a Logo: Judith Poe Jewelry

This was one of those surprise projects that was fun yet challenging. Judith referenced high-end jewelers she aspired...

Bradley Scott Commercial Real Estate

When I started working with the owner on the brand's attributes, I was pleasantly surprised that she had...

Website Redesign Case Study: Bridget Willard

WordPress Website for BridgetWillard.com Read also Bridget's case study on the need and process for the redesign Before...

Evolution of a Logo: Mozak Design

In November I finally met Jocelyn Mozak in person after connecting with her on social media a few...

Lind Pest Control & Inspection Services

Lind Pest Control & Inspection Services has a great reputation in the Tacoma area. However, with a significant...