Branding
M&A, the Great Website Shuffle: When Companies Merge and Domains Collide
Picture this: Two companies, once fierce competitors, now bound in corporate matrimony. Champagne corks pop, press releases gush about “synergies,” and somewhere in the distance, a web developer weeps softly into their keyboard. Mergers and acquisitions (M&A) aren’t just about boardroom handshakes and Excel gymnastics. They create a digital chaos akin to forcing two completely…
Read MoreBail Bonds
Originally designed in 2002, this logo refresh was a fun departure from its origins and the competition.
Read MoreLiVEgan
You don’t have to eat vegan to live vegan. Fashion shouldn’t be at the expense and torture of animals. This is what I’ve learned after working with Mona and LiVEgan.
Read MoreGulf Coast Conference
GCC wanted to shed its former identity, which was closely tied to its former event location. The event planners wanted more flexibility to change the venue when/if needed in the coming years. Additionally, the new brand identity needed to be modernized, yet have a timeless design.
Read MoreA Dragon, a Widow, and a Bird: A Case Study on Rebranding Bridget Willard, LLC
What do a dragon, a widow, and a bird have in common? It’s the start of a joke, right? The Inside Scoop, a Story for Context These are actually parts of the story of my latest client and newest friend, Bridget Willard. She packed up her life and business last year (2020) to uproot herself…
Read MoreWoody’s Smokehouse
Woody’s Smokehouse Woody’s has been around more for than 40 years and is a must-stop for drivers along the I-45 corridor between Houston and Dallas, Texas. Fat Dog has created print, billboard, and digital ads as well as merch after rebranding the #1 store in Centerville, Texas. Portfolio Tail Tales Blog
Read MoreSSF Running
Unique design for specialized coach uses negative space to highlight how Stephanie uses knowledge of body mechanics and endurance with strength for faster running, a unique approach that completely redefines the limits of her athletes.
Read MoreJudith Poe Jewelry
Austin, TX and San Francisco, CA jewelry designer, Judith Poe, creates custom high-end jewelry. Judith Poe conveys emotional concepts in each beautiful piece of jewelry.
Read MoreBradley Scott Commercial Real Estate
It’s not about the business; it’s about who the business serves: the customer. We collaborated on a design that reflected their clientele as well as their history and value.
Read MoreBranding Project for Dependable: Branding, Typography, and Why Your Website Shouldn’t Look Like It Was Designed in the Old West (or even 1998)
Dependable isn’t just about hosting; it’s about peace of mind, which is where we focused on design–on knowledge, reliability, and ease of use.
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