Some people win trophies for running fast. Others for playing the violin. Me? I win awards for making the internet less of a mess. And this time, it’s a big one: a Platinum HERMES Creative Award for web design. That’s like an Olympic gold medal in the land of pixels and code.

The project? A website for Over the Top Cake Supplies—because if there’s anything the world needs, it’s easier access to buttercream tutorials and edible glitter.

Now, I know what you’re thinking. “It’s just a website. It’s not like you built a rocket.” And you’re right—because rockets don’t have to convince people to click the “buy now” button. This website isn’t just a digital storefront; it’s a frictionless, sugar-fueled, impulse-buying machine.

What’s the Big Deal?

Let’s talk user experience. Because if a website makes you want to throw your laptop out the window, it’s not doing its job.

  • Class scheduling that doesn’t require a PhD in frustration. You want to learn how to make a cake that doesn’t look like a melted tire? Two clicks, and boom—you’re in.
  • A shop that feels like scrolling through a bakery, minus the calories. High-res product images, clear descriptions—because nobody should have to guess what “magic cake dust” actually does.
  • Recipes that don’t read like ancient scrolls. Ever tried tempering chocolate? It’s like defusing a bomb with a candy thermometer. Good thing we made the instructions actually useful.

The Dream Team

Of course, this wasn’t a one-person show. Shannon Hernandez at Shannon Communications was the strategic genius behind the messaging. Ryan Waterbury at One Dog Solutions handled development like a coding ninja. And me? I made sure it all looked, felt, and functioned like a dream.

What’s Next?

This win isn’t just about cake (though, let’s be honest, cake makes everything better). It’s about doing web design the right way—with clarity, simplicity, and just enough personality to make people care.

So if your website is giving off “DIY disaster” vibes, maybe it’s time to fix that. No sprinkles required.

Click here to see the project page with before and after reveals.