Branding
Evolution of a Brand: Gulf Coast Conference
A logo isn’t just a symbol—it’s a strategic tool. For Gulf Coast Conference, we transformed an outdated, location-bound logo into a modern, scalable identity that reflects who they are today: connected, innovative, and industry-savvy. This wasn’t just a redesign—it was a repositioning.
Read MoreGulf Coast Conference
Read more about the project on the blog below.
Read MoreEvolution of a Logo: Mozak Design
In November I finally met Jocelyn Mozak in person after connecting with her on social media a few months earlier. We were both speaking at WordCamp Seattle. Little did I know when I first met her that we were speaking on the same topic. When I realized it, I was concerned. ‘Oh, no! People might…
Read MoreBail Bonds
The Creative Alliance of Tacoma held a logo design challenge where designers were tasked to take a design from early in their career and redesign it to show their creative and skill evolution.
Read MoreLiVegan
“You don’t have to eat vegan to live vegan. Fashion shouldn’t be at the expense and torture of animals.” This is what I’ve learned after working with Mona and LiVEgan. Read more about this project: Case Study Exceeds My Expectations Rhonda is the absolute best graphic designer/creative person. I’ve used Fat Dog Creatives for two…
Read MoreEvolution of a Logo: Compliance Diagnostics
Certain aesthetics are more appealing to certain socio-economic classes. This deceptively simple, monoline design uses a monochromatic color palette to appeal to wealthier clients and the businesses that serve them.
Read MoreEvolution of a Logo: Wild Child Group
The original logo and concept are clever with the shape of the elephant’s face, changing directions at the trunk and tusks. However, there are three reasons why this clever logo wasn’t working as effectively as it should.
Read MoreLiv With Love
Rebranding a roaming hairstylist: How can she rebrand to attract new clients for other services without losing her existing client base?
Read MoreCrown Creative Marketing
A bold, memorable logo and mascot make the business so memorable.
Read MoreMisc. Branding Work
Here are some of my favorite branding projects from the years past.
Read More