We give a sniff!
If you serve everyone, you're serving no one.
—UNKNOWN
What's Your One Thing?
You cannot be everything to everyone, so don't bother trying anymore. Get clear on your ONE thing (how your business is the "only" in its category).
Your visual branding is like a dog’s first sniff — an immediate impression tells the whole story in a single breath.
Think of Fat Dog Creatives as the trusty sidekick to your brand’s hero—loyal, reliable, and always sniffing out new ways to keep you ahead of the pack.
Do you know...
What and who your brand serves?
A strong brand identity goes beyond just a logo. It’s the full spread—everything from the colors, fonts, and style to the vibe that tells your customers exactly what kind of business they’re dealing with. You’re not just selling products or services; you’re selling a story, a lifestyle, a connection. Fat Dog Creatives builds brands with bite, personality, and a little wag in their tail.
What’s in the Dog Bowl?
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1. Tail-Wagging Logos
Your logo is the alpha of your brand, the visual hound that leads the pack. At Fat Dog Creatives, we don’t believe in cookie-cutter designs. Every logo we create is a custom-tailored mark that captures your brand’s essence, sets you apart, and leaves a lasting pawprint in your industry. From sleek and modern to playful and bold, we’ll design a logo that’s ready to fetch attention.
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2. Collar and Leash: Full Visual Identity Systems
Just like a well-trained dog on a leash, your brand should be consistent and easy to handle. We create comprehensive visual identity systems that ensure every piece of your brand—from business cards to your website—looks and feels like it belongs in the same pack. This consistency builds trust, recognition, and loyalty with your customers. We’ll craft the color palette, typography, and imagery guidelines that keep your brand running smooth, even on the busiest of days.
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3. Fetch Attention with Packaging and Collateral
Need to wrap your product in a way that catches eyes and holds attention? Our branding services extend to packaging design, social media graphics, and print collateral—every touchpoint of your brand will be as sharp as a whistle. Whether you’re hosting an event or sending out promotional materials, we’ll make sure your brand looks as professional as a purebred champion in the show ring.
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4. Custom Tailored, Just Like Fido’s Favorite Sweater
Your brand is unique, and it deserves more than a one-size-fits-all approach. We work closely with you to understand your business, values, and audience. With a solid foundation of research, we craft a visual identity that not only fits but also amplifies your mission. Fat Dog Creatives delivers branding that fits like a favorite sweater—not too tight, not too loose, just right.
Bark Up the Right Tree:
Why Fat Dog Creatives?
We’ve been running with the big dogs and the underdogs alike. Our experience spans across industries, helping brands of all sizes—whether you’re a new pup on the block or a seasoned pro looking to revamp. Here’s why clients keep coming back to Fat Dog Creatives:
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A Nose for Strategy
Like a bloodhound on a scent, we dive deep into the heart of your brand. We research your industry, competitors, and audience to create designs that don’t just look good—they make sense and drive results.
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A Pack Mentality
We see ourselves as an extension of your team. Our collaborative process means you’re in the loop every step of the way. Think of us as your loyal sidekick, ready to support and chase down your goals.
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Staying Power
Good branding leaves a lasting impression. From the first time a customer spots your logo to their ongoing interaction with your brand, we make sure your identity stands tall, true, and consistent.
How We Work:
Sniffing Out the Best Solutions
From the moment we start, we’ll work closely with you to understand your vision and long-term goals. Our process is thorough, thoughtful, and fun:
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Discovery
We’ll ask the right questions to sniff out the essence of your brand. Who are you? Who do you serve? And what makes your tail wag?
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Branding Blueprint
Once we have a clear idea of your brand, we’ll develop a visual strategy—your roadmap to success, with a strong focus on audience appeal and authenticity.
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Creative Playtime
This is where the magic happens! We roll out the design concepts and work closely with you to refine them until you’re howling with excitement.
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Ready to Run
Once everything’s approved, we roll out your new brand identity across all necessary channels and platforms, ensuring everything is ready to run smoothly and fetch those clients.
We'll Fetch for You...:
Defined during our meetings, your brand traits help keep you focused and consistent with the visual message to grow brand recognition.
- Color palette
- Font recommendations and usage
- Logo usage guidelines
- Patterns
Branded letterhead, business cards, greeting cards, patterns, design elements
Social Sharing Images: Custom social images/templates for attractive and effective website social sharing
Slide Deck: Google Slides design with all of your brand information to use as a template for presentations.
Digital displays, printing-ready, and large format files; with and without tagline; vertical and horizontal.
- Primary logo
- Alternative versions: stacked, horizontal, social media (square/circle)
- Logo icon/mark only; Logo type only
- Full color, black & white, grayscale
- File types for:
- screens (displays, tv, web, email)
- printing (in-office & professional print shops)
A consistently applied color palette significantly influences your brand perception, is necessary for long-term success and growth, and is crucial in visual branding.
- Included in a style guide
- Primary brand colors
- Secondary & tertiary colors for depth
Typographic recommendations and examples to help you remain consistent with your brand style. (Actual font files are not included due to copyright/reselling restrictions.)
Let’s Fetch Some Results!
Branding is about more than just getting noticed—it’s about building relationships.
When your brand is rooted in authenticity, consistency, and great design, you’ll not only stand out but also thrive. So, let’s work together to create a brand that has bite, bark, and a whole lot of wag.
Visual Branding Portfolio
Ready to lead the pack?
Reach out to Fat Dog Creatives today, and let’s start crafting your brand’s visual identity.