Brand Identity, Logo & Visuals
Like a dog’s first sniff, an immediate impression tells the whole story in a single breath.
How We Work
Sniffing Out the Best Solutions
From the moment we start, we’ll work closely with you to understand your vision and long-term goals. Our process is thorough, thoughtful, and fun:
We'll Fetch for You...:
Defined during our meetings, your brand traits help keep you focused and consistent with the visual message to grow brand recognition.
- Color palette
- Font recommendations and usage
- Logo usage guidelines
- Patterns
Branded letterhead, business cards, greeting cards, patterns, design elements
Social Sharing Images: Custom social images/templates for attractive and effective website social sharing
Slide Deck: Google Slides design with all of your brand information to use as a template for presentations.
Digital displays, printing-ready, and large format files; with and without tagline; vertical and horizontal.
- Primary logo
- Alternative versions: stacked, horizontal, social media (square/circle)
- Logo icon/mark only; Logo type only
- Full color, black & white, grayscale
- File types for:
- screens (displays, tv, web, email)
- printing (in-office & professional print shops)
A consistently applied color palette significantly influences your brand perception, is necessary for long-term success and growth, and is crucial in visual branding.
- Included in a style guide
- Primary brand colors
- Secondary & tertiary colors for depth
Typographic recommendations and examples to help you remain consistent with your brand style. (Actual font files are not included due to copyright/reselling restrictions.)
Ready to lead the pack?
Reach out to Fat Dog Creatives today, and let’s start crafting your brand’s visual identity.