Tales From the Blog
Strategies for Conversion Optimization
How to make your website or landing page convert more visitors into leads and into clients. To optimize conversions on WordPress websites and landing pages, I keep in mind the principle of providing value before asking for anything in return. Here’s a step-by-step process along…
Read MoreIncrease Engagement With Website Visitors with a Simple Image Map
Interactive content, like image maps, can literally show visitors that your service eases their pain. Relief and a smile can help with conversions!
Read MoreMarketing Your Brand With a Family of Colors
I started 2021 as a guest on the Smart Marketing Show podcast. I always enjoy talking with them and their enthusiasm. Show Summary You have a business and a logo. Awesome. You may even have memorized your color’s hex code. But what about different moods?…
Read MoreWhat is an empathy map, and why do we care?
In this episode, Rhonda Negard joins Jason and Bridget again to talk about how an empathy map helps with your user experience (UX). You’ll want to take notes during this show! Thank you for being a preroll sponsor, ServerPress! ServerPress is the maker of DesktopServer,…
Read MoreFreelancer Marketing Angles
In an uncertain economy, the most important way to market yourself as a freelancer isn’t your rates. In this episode, Jason and Bridget are joined by Rhonda Negard of Fat Dog Creatives to discuss the marketing angles freelancers always forget — reliability and delivery. The Futur’s “How…
Read MoreTake The Lead.
You can mature in your leadership with the tips, courses, and step-by-step instructions in the Best in Show Newsletter with information about managing your website, brand, and event designs. Plus, be the first to get information about new courses for those who want to learn more or DIY.